WHY EXACTLY SHOULD YOU START A DROPSHIPPING OR e-commerce BUSINESS IN INDIA?
If you love money (as I do), an e-commerce business can be a great way to fulfill your wildest dreams.
Here are 5 more reasons for e-commerce:
1. Does not require heavy investments
2. Does not require an office
3. Does not require employees
4. Does not require inventory
5. Does require a lot of passion
Before you begin, I want to tell you 3 things:
1.it’s possible
2.it’s legal
3. It’s going to change your life
The 5 main pillars of a successful e-commerce business:
1. Product Research
2. Website Creation
3. Creative Research
4. Facebook ads
5. Order Processing
PILLAR #1
The ultimate product research methodology is e-commerce
Product research refers to finding a “winning product” to sell in order to generate revenue and profit. There are more than 15 methods of doing product research and finding winning products. Here are 2 of those popular methods of finding them. Method 1: Facebook Ads Library
Facebook Ads Library is a free website provided by Facebook where you can see every ad they are currently running and which product they are selling.
We can search through these ads using keywords to find winning products to sell. Let me show you how…
Go to > https://www.facebook.com/ads/library
Benefits of this method
1. Easily find any product’s ads
2. Easily spy on competitors
3. Find videos to use as ads
4. Low effort
5. Available for free
Disadvantages of this method
1. Cannot track sales numbers
2. Cannot track exact engagement on ads (likes, comments, etc.)
3. Have to think of keywords yourself
4. Available to everyone, so high competition
5. Your products can also get copied by competitors
Method 2: Spy Tools DropShip.io
Another fantastic way of finding profitable products is to use Spy Tools. Spy tools allow you to search through your competitor’s ads and products and also give you insight into the exact details of their trends, sales, and demand. In this method, we’ll explore a tool called DropShip.io. This tool allows you to paste the link of any store (your competitor) to track down their sales and order data.
Here’s a quick video to show you how it works.
Benefits of this method
1. Track all sales and order numbers
2. Pinpoint tracking of every product’s numbers 3. Makes research very quick
4. Low effort method
5. Weekly product recommendations
Disadvantages of this method
1. Paid tool
2. Cannot track exact engagement on ads (likes, comments, etc.)
3. Can only track a limited number of stores per month (depending on plan)
PILLAR #2
Creating beautiful websites that print money on demand Once you’ve found a product, it’s time to build a website to sell it on. And since we want our website to be the best, we want to use the best platform for it.
And that is… Shopify is a no-code e-commerce platform that every dropshipper and the biggest brands in the world use to sell their products.
Benefits of using Shopify
1. FREE store for 3 days, then only costs ₹20.month No coding experience needed
2. No designing experience needed
3. Free themes included
4. Full e-commerce functionality
5. Has 8,000+ apps to install to boost sales 6. Can connect to any shipping provider 7. Easy to make product listings
Steps to start a Shopify store
1. Create a new Gmail ID
2. Go to Shopify.com
3. Click on “Start free trial.”
4. Use the Gmail ID and create a password 5. Your Shopify store is ready!
CREATE a free store
PILLAR #3
Finding videos that turn viewers into buyers Okay, you got a product, and you got a website. Now it’s time to find videos for your product that you will use to advertise your product.
There are 3 main ways of finding such videos:
1. Find them online
2. Create them yourself
3. Hire someone to create them
Let’s take a look into each of these methods with the example of a cervical neck pillow.
Method 1: Finding them online.
We primarily use the Facebook Ads library (yes, once again) to search for the best videos.
Go to >
Method 2: Creating them yourself
We use Amazon to order the products that we plan to sell and create some short video ads using our phones.
Go to > Amazon. in
Method 3: Hiring a freelancer
We use freelancing websites like Fiverr & UpWork to hire affordable editors to make creatives for us.
Go to > Fiverr.com
PILLAR #4
Running targeted Facebook Ads to make ₹1 crore/month This is the crucial step where you’ll make your money. Facebook Ads is a highly skilled technical system—something I personally call a “money printer.”.
Facebook lets you hyper-target customers based on their age, gender, behavior, interests, likes, and a million other data points—something no other tool or software lets you do. To get started, you need to first create a BUSINESS Facebook account.
Check it out below:
PILLAR #5
Shipping and delivering your customer’s orders
This is the step where you fulfill your customer’s orders and deliver their products. We have 3 main ways of doing that:
1. Find a supplier on IndiaMART
2. Use a 3rd party fulfillment app such as ROPOSO for dropshipping
3. Tie up with local vendors for dropshipping.
Method 1: Finding a supplier
We look for country-wide suppliers on IndiaMart.com to source our product in this method.
Go to > https://indiamart.com/
Method 2
Using 3rd party fulfillment In this method, we let a 3rd party take care of the shipping and delivery of orders for us.
Go to > https://apps.shopify.com/
Method 3: Local vendors
In this method, you can go out to your local market to find suppliers of a particular product or help local vendors sell products that they have available.
BOOM! I hope I was able to explain to you how e-commerce & dropshipping work in India!
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